I just wanted to post my thoughts after purchasing my gold subscription.
When looking at JCal and JEvents as options for my tool kit, I really liked the look of JCal's flex option and templates... JEvents' templates were just a bit more utilitarian but they did have banners bars for multi-day events (I could never get an answer on whether JCal did not not).
After looking deeper, I found that JCal did not have a locations database. I also found out that JCal didn't have the add-ons that JEvents did... and a great bunch of add-ons they are. Actually, I couldn't believe the amount of additional features that JEvents actually has.
After purchase, I also was extremely pleased with the amound of quality documentation available (especially for club members). Lot's of tips and mods. Plus, when I have needed help, the forums have been extremely helpful. The users and developers are very active and prompt.
In short, I have found that JEvents is extremely flexible and I am confident that it is moving in a positive direction.
For a novice, it is easy to use. But if you are even a little tech saavy you can make this thing rock!
So far I love the product and would recommend it to anyone. It is the best calendar/event app I have found.